Sorry for the Delay!

Things have been really busy here at AT New Media over the last few months and we have neglected our Blog! This will not be happening again. Please watch this space for updates on our numerous activites focussed on licensing opportunities and developments through our company in the games and gaming sector.

A new Quest for Crystals has begun! Apple Mac classic now available for iPhone and iPod Touch

Following a deal brokered by our brands a division we are pleased to announce that one of the 1980’s favorite games, CRYSTAL QUEST, is now available for iPhone and iPod touch from the Apple App Store and has been released by Hands-On Mobile™, the world’s leading developer of connected games and applications.

Crystal Quest is available worldwide for $4.99 from Apple’s App Store on iPhone and iPod touch or at www.itunes.com/appstore/

Gummibär Embraces Whitehouse Leisure

Whitehouse Leisure have signed a deal - brokered by AT's Merchandise division - with Gummybear International Inc & Yazoo Music GbR to become the pan-European licensee for amusement and leisure sector plush for the character Gummibär, which has become hugely popular worldwide through music, ringtones and the internet.

Whitehouse Leisure will produce soft toys in various sizes, with some including a sound chip featuring part of the catchy debut song with the infectious lyrics: “Oh I'm a gummy bear/ Yes I'm a gummy bear/ Oh I'm a yummy jummy funny lucky gummy bear/ Oh I'm a jolly bear cause I'm a gummy bear/ Oh I'm a movin groovin jammin singin gummy bear.”

“We are delighted that Whitehouse Leisure have decided to capitalise upon the popularity of Gummibär,” says Paul Comben, CEO, AT New Media, “Even though the character does not rely upon television, but the very large international audience built through viral marketing.”

“Gummibär appealed to us immediately,” says Phil Setter, Managing Director of Whitehouse Leisure, “We know the impact that the music and internet marketing campaigns have on youngsters today and we are confident of high volume orders from our customers, once they see the prototype plush at the new year trade shows.”

Further information and videos are available to view at http://www.gummibar.net/

GHOSTLIGHT BREAK THE ICE WITH NEW TV LICENSE

AT New Media's Brand division has brokered an exciting new interactive deal between games publisher Ghostlight Ltd and ITV Global Entertainment for the hit TV show - Dancing on Ice. This deal will see the development of the new official video game for the show. The game which is already in development will be released by Ghostlight on Nintendo DS™ and Nintendo Wii™ in Q1 2009. The game is set to become a new global franchise for Ghostlight and a welcome addition to their growing catalogue of premium titles.

“Dancing on Ice has become a global phenomenon and to see the creative thinking behind this product from Ghostlight coming together has been very exciting. It has been a pleasure working on finalising this initiative and we look forward to playing what is sure to be a tremendously successful product.” Simon Kay, of AT Brands (a division of AT New Media and the interactive games consultant to ITV Global Entertainment)

LazyTown Appoints Interactive Experts AT New Media

We are proud to announce that LazyTown Entertainment has appointed our Brands division as its specialist worldwide licensing agency and consultancy for the interactive games category, to negotiate licensing agreements with licensees for the LazyTown™ brand and characters.

LazyTown Entertainment is the owner of the globally popular children’s television series LazyTown. LazyTown follows Stephanie – a sweet optimistic girl - who has come to LazyTown from the outside world where she meets a zany mix of kids and grown-ups, including the world’s laziest super-villain, Robbie Rotten. Fortunately for Stephanie, LazyTown is also home to Sportacus, an athletic super-hero who jumps, leaps and flips his way across LazyTown while helping Stephanie navigate between healthy lifestyle choices and easy but unhealthy ones.

Under the agreement, we aim to exploit interactive games opportunities for platforms such as Nintendo Wii® and many more. LazyTown has attracted a very large number of licensees in many countries for a wide range of merchandise. Yet, the brand has yet to be made available in the interactive games category.

Interactive games companies interested in learning more should contact Simon Kay on +44 (0)845 3637192.

Britannia High - Life is not a rehearsal

On behalf of ITV Global Entertainment – we are proud to introduce Britannia High - a spectacular musical drama and television event which uses the power of music and dance to tell compelling stories and in the process discovers a new generation of talented stars.
The ground-breaking series opens with two entertainment shows revealing the national search for six principal performers to take the central roles in a brand new scripted television drama, set in a performing arts school...the Britannia High of the title.

Our brands division which provides services for brand owners is looking for partners who are interested in working with this brand. We are actively seeking publishers and developers involved in the mobile, handheld, interactive games accessories, console, IDTV, IDVD, Coin Op, and even MMO sectors who are interested in reviewing licensing partnerships.

For more information please contact Simon Kay on +44 (0)845 3637192.

Don't miss the first episode of Britannia High on ITV this October!

Meet the new Internet Super Star: GUMMIBÄR!

We are proud to introduce Gummibär - a funny and lovable character with a multitude of talents. Whether he is singing, dancing, or playing his tuba, both children and adults can not get enough of his funny gummy antics. Gummy Bear is a HUGE SUPERSTAR on the internet. His totally VIRAL internet video presence has ensured MILLIONS of fans are CLAMOURING to get their hands on more GUMMIBÄR merchandise!

Following our worldwide success with the licensing programme for The Annoying Thing aka Crazy Frog - we are searching for partners in various merchandise and interactive games (except mobile) categories. Please contact Paul Comben on +44 (0)7931 335831 for merchandise opportunities and Simon Kay on +44 (0)845 363 7192 for the interactive categories.