The Ministry of Defence has recruited Urban Freeflow, a team of “traceurs”, or professional free runners, for exercises at the marines’ training ground at Lympstone in Devon to teach them such gravity-defying moves as the “kong vault” and “running cat”. The extreme sport, also known as “parkour”, involves breathtaking athletic moves such as vaulting pedestrian barriers and performing stunts off lamp-posts. Urban Freeflow is the leading Worldwide Parkour / Free Running Brand and organisation, promoting exhibitions by experts, as well as holding workshops for youngsters. Urban Freeflow has received sponsorship from Nokia and Adidas – brands that hear early about new youth trends. Parkour enables youngsters to use their urban environments to train intensively, attain high fitness levels and experience the adrenaline rush of free running.
The Urban Freeflow team is now looking for its own game to be developed, utilizing their full potential and AT New Media is handling all interactive and merchandise licensing. We are seeking new licensees for this unique, fun, and competitive brand.
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